Monster.ca

Communications Manager (General)

Communications Director

Marketing Communications Specialist

Marketing Communications Manager

Public Relations Manager (General)

A Communications or Public Relations Specialist coordinates internal and external communications for a company or organization.  Provides information to employees on company activities, such as the launch of a new product or a community service initiative.  Writes and edits public communications; develops media contacts and prepares material for press and media distribution; monitors media coverage. May assist with events planning. 

Community Relations Manager

Public Relations Officer

Communications / Public Relations Specialist

Digital Communications

The AP Stylebook, also known by its full name The Associated Press Stylebook and Briefing on Media Law, is an American-English grammar style and usage guide created by American journalists working for or connected with the Associated Press. Although it is sold as a guide for reporters, it has become the leading reference for most forms of public-facing corporate communication over the last half-century. The Stylebook offers a basic reference to American-English grammar, punctuation and principles of reporting, including many definitions and rules for usage as well as styles for capitalization, abbreviation, spelling and numerals.

AP Stylebook

Crisis communication is a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. Crisis communication is aimed at raising awareness of a specific type of threat, the magnitude, outcomes, and specific behaviors to adopt to reduce the threat. The communication scholar Timothy Coombs defines crisis as "the perception of an unpredictable event that threatens important expectancies of stakeholders and can seriously impact an organization's performance and generate negative outcomes" and crisis communication as "the collection, processing, and dissemination of information required to address a crisis situation."

Crisis Communications

Public affairs generally refers to the engagement efforts between organizations, often times in the context of building business or governmental relationships. The industry has developed over recent years and is normally considered a branch or sub-discipline of public relations (PR). Having such a broad range of coverage regarding its definition, public affairs is, by nature, a hybrid of disciplines that relies heavily on strategic communication. While often equated with lobbying, this is usually only a small part of what a public affairs practitioner might do. Other typical functions include research, strategy planning and providing advice. Dr. Juan-Carlos Molleda writes, “Many types of organizations virtually and physically interact and communicate with publics and/or audiences outside of their own country of origin to build a dynamic set of relationships. Trade, direct foreign investment, political coalitions, worthy global causes, information flow, and social networking, among other phenomena, are increasing the complexity of those relationships dramatically”. Organizations who make use of public affairs are typically large companies, charities, trade unions, membership organizations and interest groups. They will either have staff working directly for them or employ a firm of public affairs consultants. Very often public affairs staff will work with their non-PR colleagues who are experts in a given field.

Public Affairs

Media Coverage

Corporate communication is a set of activities involved in managing and orchestrating all internal and external communications aimed at creating favourable point of view among stakeholders on which the company depends. It is the messages issued by a corporate organization, body, or institute to its audiences, such as employees, media, channel partners and the general public. Organizations aim to communicate the same message to all its stakeholders, to transmit coherence, credibility and ethics.

Corporate Communications

Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency advertises on behalf of an entire industry or locality, often a specific type of food, food from a specific area, or a city or region as a tourism destination.

Marketing

Strategic communication can mean either communicating a concept, a process, or data that satisfies a long term strategic goal of an organization by allowing facilitation of advanced planning, or communicating over long distances usually using international telecommunications or dedicated global network assets to coordinate actions and activities of operationally significant commercial, non-commercial and military business or combat and logistic subunits. It can also mean the related function within an organization, which handles internal and external communication processes. Strategic communication can also be used for political warfare.

Location	Median Salary
Sarnia, Ontario	$56,320
National	$64,128
Location +/-	-14%Lower
	Search another salary
	Show me related jobs

Location	Median Salary
Sarnia, Ontario	$56,320
National	$64,128
Location +/-	-14%Lower
	Search another salary
	Show me related jobs

Salary Estimate for Sarnia, Ontario
Nearby Locations...

Salary Details

Boost Your Value

Boost Your Value

Advance your career

Advance your career

Jobs In on Monster

Communications / Public Relations Specialist Salary Estimate for Sarnia, OntarioNearby Locations...

Salary Details

Boost Your Value

Boost Your Value

Salary for Related Jobs

Salary for Related Jobs

Advance your career

Advance your career

Jobs In on Monster

Salary Estimate for Sarnia, Ontario
Nearby Locations...